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Tokyopop shutting down.



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Tokyopop shutting down.
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The Tragic Man
Abriel Nei Debrusc Borl Paryun Lafiel


Joined: 19 Apr 2005
Posts: 7108
Location: Tamworth, NSW

PostPosted: Wed May 02, 2012 11:38 am    Post subject: Reply with quote
The Tragic Man wrote:
Tokyopop Gauges Interest in Limited Hetalia #3 Release

I don't see the point, really, unless they were committed to releasing all future volumes as well. The fourth volume was recently published in Japan.


Right Stuf has made an an arrangement with Tokyopop to publish Hetalia volume 3. Right Stuf are also going to repring volumes 1 and 2.
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JESTER
Ruri Hoshino


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PostPosted: Mon Jul 02, 2012 11:25 am    Post subject: Reply with quote
This was on ANN. It was on the Tokyopop panel at the LA Anime Expo which is still running, I believe. The interesting part is there in the last 4 paragraphs.

I think this is the first Tokyopop panel since their closure last year.

Quote:
Anime Expo 2012
Tokyopop
by Carlo Santos, Jul 1st 2012
Panelists: Stu Levy, Alison Roberts (Right Stuf), Daniela Orihuela-Gruber (Tokyopop editor & blogger), Dan Casey (Nerdist)

It's been over a year since Tokyopop shuttered their manga publishing operation after continued business struggles. However, a full-capacity audience at this panel proved that there is still interest in the brand.

Tokyopop founder Stu Levy began the panel with an outline of the company's history. Levy described his personal background in depth, discovering Japanese pop culture as a young twentysomething and eventually starting Tokyopop (then Mixx) as a manga licensor in 1997.

After Mixx's entry into manga with titles like Sailor Moon and Parasyte, they also diversified into other short-lived entertainment ventures such as Japanese wrestling videos and Final Fantasy soundtracks. An early, turn-of-the-century version of Tokyopop's website also showed their forward thinking in online ventures.

In 2002, Tokyopop hit it big with the "manga explosion": they began printing manga in the original right-to-left format (an idea that Levy from got European publishers), then made an an aggressive push with high-volume print runs, "Authentic Manga" branding, and bookstore displays. Even the standardized page size played a role in their success—bookstores found it more convenient for shelving. This boom era ushered in well-known titles like Love Hina, Chobits and Fruits Basket.

After several other companies jumped in and the pool of manga licenses started to shrink, Tokyopop expanded into new ventures: overseas expansion into UK and Germany, Cine-Manga, anime DVDs, and Gothic & Lolita Bible magazine.

Tokyopop also led the OEL manga push, hoping to cultivate local artists inspired by the Japanese manga. Levy admitted that they had been too aggressive, releasing over 300 books and taking on huge costs because of that. However, he noted that the blossoming of artist alleys at conventions—and fans who by from them—proves that the strategy of cultivating "local manga artists" has worked in the long term.

In recent years, the company also expanded into films and merchandise like Priest, Van Von Hunter and the America's Greatest Otaku series, as well as figurines and t-shirts relating to original Tokyopop series.

The company's eventual downfall, according to Levy, came due to a number of factors: increased competition (mainly Japanese publishers taking over operations themselves), an over-supply of books, hitting the "fan base ceiling" of potential manga readers, unsuccessful attempts at diversification, and costly new initiatives. Then came the big elephants in the room: online piracy, the recent economic crash, and the closing of Borders, who was a major buyer of Tokyopop inventory.

Today, Tokyopop maintains an online presence as "Tokyopop Powered by Nerdist," a daily newsletter of Asian pop culture and other fan interests. The company's current manga operations consist of print-on-demand books, e-books, and possible Kickstarter projects. The most highly anticipated new printing is the release of Hetalia Volume 3. In addition, new volumes of original series like Bizenghast and Psy-Comm will come out as part of the print-on-demand initiative. Levy also announced, much to fans' excitement, that Hetalia Volumes 4 and 5 have gotten the okay from Gentosha for publication in the U.S. (but with no firm plans yet).

As far as future plans, licenses for many of Tokyopop's cancelled series have expired, and their comeback will depend on whether Japanese publishers will work with the company again or have gone with another licensor. OEL series still remain in Tokyopop's hands though, and Levy said that he intends on going forward with new volumes of incomplete series. New titles are a possibility as well, and Kickstarter could be a key to gaining the funding needed.

Other multimedia projects are also in development, including potential TV and film projects based on existing Tokyopop properties, web video series, and accessories like T-shirts.

At this point the panel had already run over time and there was no Q&A session

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The Tragic Man
Abriel Nei Debrusc Borl Paryun Lafiel


Joined: 19 Apr 2005
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PostPosted: Tue Jul 17, 2012 4:27 pm    Post subject: Reply with quote
So I just learned that Tokyopop Germany has completely released Aria in six 2-in-1 volumes. They're €9.95 each on Amazon.de. Hmm. Should I get the non-English volumes, just for the art?
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HimuraBattousai
Kagami Yagami


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PostPosted: Tue Jul 17, 2012 6:44 pm    Post subject: Reply with quote
If you're going to bother getting manga in a language you don't read just for the art, it may as well be Japanese. I grabbed what of Aria that hasn't been released in English from Amazon Japan a while back.
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Nargun
Siegfried Kircheis


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PostPosted: Tue Jul 17, 2012 6:45 pm    Post subject: Reply with quote
There's always 月の言葉
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Feball3001
Melfina


Joined: 24 Jun 2010
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PostPosted: Wed Jul 18, 2012 8:38 am    Post subject: Reply with quote
The Tragic Man wrote:
So I just learned that Tokyopop Germany has completely released Aria in six 2-in-1 volumes. They're €9.95 each on Amazon.de. Hmm. Should I get the non-English volumes, just for the art?


I like to get manga in different languages for my sister any time I go overseas.
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JESTER
Ruri Hoshino


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PostPosted: Tue Apr 21, 2015 11:32 pm    Post subject: Reply with quote
Tokyopop is still active and have a new newsletter out.

http://tokyopop.com/

Survey and newsletter as of the 19-04-2015

http://tokyopop.com/4192015-tokyopop-newsletter/
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Ruri Hoshino


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PostPosted: Wed Dec 06, 2017 7:32 pm    Post subject: Reply with quote
Tokyopop is still active though a shadow of its former self. Looks to be dedicated to Disney comics at the moment.
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